Establishing Your Brand on College Campuses

Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students’ parents reveals that students now make 70 percent of their purchases themselves. These purchases are often made on credit cards. Therefore, students often have a significantly higher purchasing power. If you know this, you can utilize it to capture the attention of the 16-24 age demographic. However, it is essential for your product or service to appeal to the lifestyle of the students. Additionally, student ambassadors should be utilized to spread the word about your product or service to their friends and classmates. If you have not yet considered this demographic, it is time to reach out to them now! Social media is a popular method for socialization and communication between many young people. Students are the majority users of social
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Impact – The Heart of Business

Thousands of people dream of having their own business and even more so be a successful entrepreneur. But what does it take to achieve success in the business industry? One of the most successful entrepreneurs featured at the Forbes website, Wendy Lipton – Dibner said that “the success of your business would solely depend on you. The only thing you can rely on is your power to achieve your goal”. She shared her success story at the Forbes website and said that when she was young she learned a very important business objective from her high school activity and that is to go out, explore, come back and explain how money is made in business. This is an objective she never forgot until she made millions for herself. When she was already very successful, she never stopped understanding business and how it really works. Profit is the number one goal in business and how you
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How to Keep Your Heart Healthy

So how to keep your heart healthy? With so many heart diseases on the rise, most health-conscious people strive to seek the answer to this question. This article attempts to help you find the answer. Go Green When we speak of heart, we cannot miss out on the importance and benefits of plant foods. Vegetables are an excellent source of glutamic acid. It is a class of amino acid which helps keeping blood pressure at lower levels; safe levels, so to say. What’s more? Veggies lack cholesterol, fat and even calories, which otherwise tend to be the common culprits for causing heart diseases. Not to mention, the amount of vitamins and minerals that vegetables provide to the body do the most for health. Be Active Without the aid of daily exercise, maintaining a good overall health is just more than a daunting task. Exercises not only improve heart function, but also help in bringing down
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Proper Color Solutions For The Office

When it comes to remodeling an office, one of the most important aspects is painting. Any shade of paint can change the complete look of a room as a color has an ability to change a drab and boring room into a stunning one. Many people prefer to paint their homes in serene colors as it relaxes the mind. There are many hues of colors to choose from that match the atmosphere of a room. An office is a place where many people come and go. Choose some paint colors that will stimulate the employees, relax the customers and make them feel welcome. Here are some ideas for interior paint colors and combinations to remodel your office and make it look more appealing to the vision. Avoid using white, as this color gives a very sterile look to the walls. Remember a shade of color can make a room look large or small. So, it
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5 Most Common Mistakes New Managers Make

Learn which five most common mistakes a new manager is likely to make, and how to avoid them. Mistake No.1 – Who’s the Boss? Some of your subordinates will be young and new, eager to follow you. But, the experienced ones might be more resistant to your directives. especially if it comes across as an order, disregarding their experience or suggestions. Though, being the one with the responsibility, you also need to assert your authority, and make sure your employees respect you and follow you. Your subordinates have a working style of their own, and it will not work well to dictate your ways on them. Stay cool as long as they are committed to the work, compliance is another matter. Set targets and deadlines, but do not interfere in their work, especially if they are long-standing employees in the company, even though you are the one in the upper position. Mistake No. 2 –
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